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Privacy Policy


    This privacy policy aims to inform you about how QustomDot (“we”, “us”, “our”, or “QustomDot”) collects and processes personal data via its website available at (the “Website"), our Web Shop available at [] (the “Web Shop") and in the course of our client relationship. You are typically a Website-visitor, Web Shop-visitor or client of QustomDot.

    QustomDot respects your privacy and is committed to protecting your personal data in accordance with the applicable Belgian and European data protection legislation (including the General Data Protection Regulation (“GDPR”)). Please read this privacy policy carefully. It describes not only your rights, but also the way in which you can exercise them.

    By using our Website or Web Shop or disclosing your personal data you acknowledge the manner in which QustomDot collects and processes your personal data as described in this privacy policy.


    QustomDot is a company incorporated under Belgian law and acts as data controller in respect of the personal data collected via our Website, Web Shop or as otherwise set forth in this privacy policy:
    Company name: QustomDot BV
    Registered office: Technologiepark-Zwijnaarde 66, 9052 Gent, Belgium
    Company number: 0742.565.880 (RLE Ghent, division Ghent)



    QustomDot processes different types of personal data; this depends on the functionalities you use on our Website, Web Shop, the services you wish to use and on the personal data you share with us.

    If QustomDot processes your personal data, it will be personal data of one of the categories listed below:

    • ​Identification and contact details (such as: name and first name, phone number, email address, company name, job title, (company) address, company registration and VAT number);

    • Login-details (such as username and password);

    • Account details (such as information about your order history and any other information uploaded in your account);

    • Technical information (such as information about your computer, mobile and other devices (such as, your IP- address, user-ID, operating system, browser type);

    • Usage information (such as information regarding your usage of our Website and Web Shop (such as, history, logs, date, time, location, frequency, duration of the pages you have viewed, consent preferences, information regarding consent(s) given by you (such as, the date and time of your consent)).

      Your personal data originates from you directly or is automatically collected by us (in case of technical or usage information).


    1. General​
      Depending on your use of the Website, Web Shop and our services, QustomDot processes personal data for the purposes specified in this section 4 (if and to the extent applicable to your situation). Please note that our Website, Web Shop and services may evolve and more functionalities may be added from time to time. In such event, we will update the below table as necessary.

      For certain processing purposes, QustomDot requires your consent. The consent you give is always free and you have the right to withdraw it at any time. You can withdraw your consent by sending an email to: Your withdrawal of consent does not affect the processing of personal data prior to such withdrawal or our processing activities which are based on any other legal basis.

    2. Data processing activities

​For more details about the retention period, you can always send an email to:


If you disclose any personal data of third parties to us, you guarantee that you have informed those third parties and you have received all necessary consents to communicate the third parties’ personal data to QustomDot.



Our Website and Web Shop use cookies and similar technologies. For more information, we refer to our cookie policy.




QustomDot may share your personal data, as required for the purposes set forth in section 4, with:

  • third-party service providers (such as (IT) service providers, security providers, suppliers, communication and other software providers or hosting providers);

  • professional advisers (such as lawyers or auditors);

  • affiliated entities; and

  • third parties to whom we intend or choose to sell, transfer or merge (parts of) our shares, business or assets.


Upon request, QustomDot shall, as soon as possible after the request, inform you of the third parties with whom your personal data have been shared by providing you a more detailed list.


In addition, we may disclose your personal information if required by law, or if we believe in good faith that such disclosure is necessary to comply with a judicial investigation, court order or to defend or safeguard our rights.


Processors and sub-processors of QustomDot always act under the responsibility of QustomDot. If QustomDot engages (sub-)processors, this will always be done in accordance with a data processing agreement that meets the requirements of the GDPR. We require all our (sub-)processors to take appropriate technical and organizational (including security) measures to protect your personal data. In the event we disclose your personal data as described above, we will implement appropriate safeguards to ensure the integrity and confidentiality of your personal data.


Your personal data will only be made available to (sub-)processors, employees and other third parties on a “need-to-know” basis, limited to the extent necessary to perform their services.



In principle, QustomDot does not transfer your personal data to third countries located outside the European Economic Area ("EEA") unless you are located outside the EEA and are visiting our Website or Web Shop from outside the EEA. It is possible that QustomDot -through its (sub-)processors- does transfer your personal data to countries outside the EEA. In this event, QustomDot will only transfer your personal data outside the EEA in accordance with the applicable data protection legislation and subject to appropriate safeguards.


Please contact us if you want further information on the specific mechanism(s) used when transferring personal data outside the EEA.




QustomDot may use your personal data for direct marketing purposes (including profiling). This enables QustomDot to keep you informed about its products, updates, events, etc. You give your explicit consent for this, but you may at any time, free of charge, withdraw your consent and object to the processing of your personal data for direct marketing purposes (including profiling), to the extent that it relates to such direct marketing.


You shall have the right at any time to object to the processing of your personal data for direct marketing purposes (including profiling) to the extent that it is related to such direct marketing, free of charge, by sending an email to:




QustomDot is committed to trying to make sure that your personal data is secure and makes all reasonable and appropriate efforts to protect your personal data. We have implemented appropriate technical and organizational measures, safeguards, and assurances to process your personal data in accordance with the GDPR, in particular to protect your personal data against loss, misuse, or unauthorized alteration or destruction.


Please contact us if you would like more information on the specific measures taken.


Despite the above measures taken by us, you should be aware that there are always risks associated with sending personal data over the internet. The security and protection of your personal data can never be fully guaranteed, nor can we guarantee that unauthorized third parties will never be able to defeat those measures or use your personal data for improper purposes.




We will only retain your personal data for as long as reasonably necessary to fulfil the purposes determined in section 4 of this privacy policy, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.


Afterwards it is still possible that your personal data can be found in our back-ups or archives, but they will no longer be actively processed in a file. Such back-ups or archives will be deleted automatically in accordance with our back-up and archiving policies.


The applicable retention periods are set out in the table under section 4.


Within the limits defined in Articles 15-22 of the GDPR, you have the following legal rights in relation to your personal data:

  • Right of access: you have the right to obtain confirmation from us as to whether or not we are processing your personal data, to access that personal data and receive information on how and why it is being processed, as well as to receive a copy of that personal data.​​

  • Right to rectification: you have the right to obtain a rectification of your personal data or to request that we complete your personal data when you become aware that we are processing incorrect or incomplete data about you.

  • Right to erasure (“right to be forgotten”): you have the right to obtain erasure of your personal data in certain specific cases.

  • Right to restriction: you have the right to have the processing of your personal data restricted in certain specific cases.

  • Right to portability: you have the right to obtain the personal data you have provided to us in a structured, commonly used, and machine-readable form, and to transfer (have transferred) that personal data to another controller.

  • Right to object: you have the right to object to the processing of your personal data based on our legitimate interest for reasons relating to your specific situation.

You can exercise these rights by sending an email to:


The exercise of these rights is in principle free of charge. Only in the event of unreasonable or repeated requests we may charge a reasonable administrative fee. QustomDot will inform you of the applicable fee before charging it.


In your request, make sure to clearly specify which right you wish to exercise so we can help you as efficient as possible. Please note that in some case we may require you to give more information about yourself to ensure that we are dealing with the correct person.


If you contact us to exercise your rights we will respond within 1 month. Exceptionally this may take longer (up to 3 months), but then we will inform you within 1 month of the reasons why.




If and to the extent provided for in the applicable data protection legislation, you have the right to file a complaint with the competent supervisory authority if you consider that our processing of your personal data violates the applicable regulations. In Belgium the competent authority is the Data Protection Authority (“Gegevensbeschermingsautoriteit”):

Drukpersstraat 35, 1000 Brussels, Belgium

+32 (0)2 274 48 00


We would, however, appreciate the chance to deal with your concerns before you approach the authority, so please contact us in first instance.




Our Website and Web Shop may contain links to third party websites and/or applications. QustomDot is not responsible for the content of these websites and applications and is not responsible for the privacy standards and practices of such third parties. We recommend you to read the relevant privacy policies of these third parties and their websites before you accept their cookies and visit their website to ensure yourself that your personal data is sufficiently protected. Nonetheless, we seek to protect the integrity of our Website and Web Shop and welcome any feedback about these websites and/or applications.




If QustomDot has legitimately transmitted your personal data to a third party (not being its (sub-)processor), QustomDot shall not be liable for any unlawful processing or unlawful use by that third party.


QustomDot is in any case only liable for the damage caused by the processing of personal data if it did not comply with its specific obligations under the GDPR and QustomDot’s liability shall not exceed an amount equal to the amounts actually paid out by our insurer for the damage causing event. QustomDot shall in no event be liable for any special, incidental, indirect, or consequential losses or damages.


The foregoing exclusions and limitations shall only apply to the maximum extent permitted by applicable law.




QustomDot may amend this privacy policy at all times. Any changes we may make to our privacy policy will be indicated on the Website and Web Shop and when proportionate and in line with the significance of the changes, may be notified to you by email or advised to you on your next Website- or Web Shop-visit. The date of the most recent version is shown below. Please review QustomDot’s privacy policy periodically to stay informed of changes that may affect you.


Amended versions of this privacy policy take effect ten (10) days after their publication on the Website, Web Shop and/or other form of announcement and, if necessary, will always be submitted for approval, unless such modifications are necessary to comply with a legal requirement. In the latter case, such changes will take effect immediately.




This privacy policy shall be governed, interpreted, and implemented in accordance with Belgian laws.


The Ghent courts (division Ghent) are exclusively competent to decide on any dispute that may arise from the interpretation or implementation of this privacy policy, without prejudice to the consumer’s right to present a dispute before a competent court on the basis of a mandatory statutory provision.



Last updated: 21 February 2023

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